Partnering with five diverse content creators from across the LGBTQ+ community, our Unilever Summer of Pride was led through creative content, while also taking them to Brighton Pride in person, to represent their community.
Within just a week of the content going live, the campaign generated significant engagement, with over 30k likes and comments, sparking many discussions around both the brand and Pride Month. Unilever Pride not only supported the Switchboard charity, pushing a meaningful cause, but also gave influencers the opportunity to use their platforms to speak out on something truly impactful.
