Case Study

Case Study

Case Study

Case Study

SKIN1004 x Yasmin Tibes

The Campaign

Celebrated for her radiant, glass-like skin and vibrant personality, Yasmin has always been a passionate advocate for K-Beauty. It was a natural fit when SKIN1004 invited her to collaborate and showcase its transformative products.  

Focusing on the brand's Centella range, Hyalu-Cica Sunscreen, and Poremizing Quick Clay Stick Mask, Yasmin has thoughtfully detailed each product's benefits and shared her personal experiences through engaging TikTok content. Her authentic approach has already garnered over 48,000 views, with a significant portion of her audience based in the UK - an important market for the brand.  

This collaboration reflects Yasmin's dedication to quality skincare and reinforces SKIN1004's mission to bring its innovative products to a wider audience. We look forward to seeing Yasmin continue to inspire her followers and spread the word about these K-Beauty must-haves.

The Influencers

The Platforms

Coca-Cola Truck 2023

Activation

Superdrug Presents 2023

Strategy

Superdrug Presents 2023

Results

Superdrug Presents 2023
Coca-Cola Truck 2023
Superdrug Presents 2023
Superdrug Presents 2023
Superdrug Presents 2023

The Numbers

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Award Winning Agency

IPM Awards Bob Suppiah
IPM Awards Gold Winners
Independent Agency Awards Gold
Global Influencer Awards
POPAI Award Winners
IPM Awards 2023
Campaign Experience Awards
FMBE Awards
DMA Awards
Superdrug Agency of the Year