Case Study

Case Study

Case Study

Case Study

Pluto TV x Evie Farquharson

The Campaign

Evie recently partnered with streaming platform Pluto TV to spotlight some of the platform’s most beloved TV shows.

Known for her sharp sense of humour and keen insights into pop culture, Evie was the perfect choice to bridge the gap between generations, introducing these classics to a Gen Z audience while evoking nostalgia for Millennials.  

Through three witty, reaction-style videos, Evie brought her comedic charm to the forefront, captivating viewers and celebrating the golden age of television. Her content collectively garnered over 50,000 views, once again proving her ability to entertain and engage with relatable humour and a love for great TV.  

This collaboration highlighted Pluto TV’s diverse content offerings while reinforcing Evie’s reputation as the go-to creator for fresh, comedic takes on pop culture.

The Influencers

The Platforms

Coca-Cola Truck 2023

Activation

Superdrug Presents 2023

Strategy

Superdrug Presents 2023

Results

Superdrug Presents 2023
Coca-Cola Truck 2023
Superdrug Presents 2023
Superdrug Presents 2023
Superdrug Presents 2023

The Numbers

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Award Winning Agency

IPM Awards Bob Suppiah
IPM Awards Gold Winners
Independent Agency Awards Gold
Global Influencer Awards
POPAI Award Winners
IPM Awards 2023
Campaign Experience Awards
FMBE Awards
DMA Awards
Superdrug Agency of the Year