Case Study

Case Study

Case Study

Case Study

Studio London Summer of Fun

The Campaign

For this campaign, we blended the excitement of festivals with the influence of top content creators to have the ultimate Summer of Fun!

Festivals are bigger and more popular than ever, with millions of festival-goers sharing their experiences on social media before, during, and after the event. We tapped into this trend by inviting 12 influencers to showcase their ultimate festival looks using all Studio London.

Our campaign was designed to stand out across social media, with content that broke away from the usual bedroom setups. In addition to festival looks, the influencers also created pre-festival makeup tutorials, which resonated with their audiences as they could easily recreate these stunning looks for their upcoming festival events.

The Influencers

The Platforms

Coca-Cola Truck 2023

Activation

Superdrug Presents 2023

Strategy

Superdrug Presents 2023

Results

Superdrug Presents 2023
Coca-Cola Truck 2023
Superdrug Presents 2023
Superdrug Presents 2023
Superdrug Presents 2023

The Numbers

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Award Winning Agency

IPM Awards Bob Suppiah
IPM Awards Gold Winners
Independent Agency Awards Gold
Global Influencer Awards
POPAI Award Winners
IPM Awards 2023
Campaign Experience Awards
FMBE Awards
DMA Awards
Superdrug Agency of the Year